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  • Writer's pictureJennifer Bellm

Why business owners should focus more on their financial statements.



Financial statements are the backbone of any business's financial health. They provide a snapshot of your company's financial position, performance, and cash flows. As a business owner, understanding these statements is essential for making informed decisions, evaluating profitability, securing financing, and ensuring regulatory compliance. In this guide, we'll demystify the basics of financial statements, breaking down each component and explaining their significance. Contact us for expert analysis of your company's financials including ratios, industry and trend analysis.


The Balance Sheet:

The balance sheet is a key financial statement that provides a snapshot of a company's assets, liabilities, and shareholders' equity at a specific point in time. Basically, assets are what you own, liabilities are what you owe and equity is the owner's value in the company.

It's "cleverly" called the balance sheet because it balances with the assets equal to liabilities plus equity.


The Income Statement:


The income statement aka the profit and loss statement, provides an overview of your company's revenue, expenses, and net income over a specific period. It's a rundown of what your business has earned and spent and what profit you made. You'll gain insight into your business's profitability and identify areas that may require attention or improvement by reviewing this statement.


The Cash Flow Statement:


Cash is the lifeblood of your business, and the cash flow statement tracks the inflows and outflows of cash over a given period. We'll explore the three main sections of the cash flow statement: operating activities, investing activities, and financing activities. Cash from operating activities shows the revenue your business earned as well as any expenses it paid in order to operate. Cash from investments reflects any purchases or sales of PPE. Cash from financing activities include stocks, bonds, dividends or loans like SBA loans to finance your business. Understanding these sections will help you assess your business's ability to generate cash, manage investments, and secure financing.




Understanding the basics of financial statements is crucial for any business owner. Armed with this knowledge, you'll be better equipped to assess your business's financial health, identify areas for improvement, and make informed decisions to drive growth and profitability. By regularly reviewing and analyzing your financial statements, you can gain valuable insights that will guide you in achieving your business goals. So, take the time to dive into your financial statements and unlock the power of financial clarity for your business's success.











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